Call Us: +1 (941) 202-4056
The Team

At Blossom Strategies, we’re passionate about helping senior living communities thrive. We understand the unique challenges you face in today’s digital landscape, and that’s where our expertise comes in.
We’ve been cultivating growth for senior living communities with our signature program, RevGrowth. This comprehensive suite of digital marketing services is meticulously crafted to address your specific needs and achieve your goals.
Blossom Strategies believes in a data-driven, results-oriented approach. We don’t offer a one-size-fits-all solution. Instead, we take the time to understand your unique marketing goals and develop a customized strategy that leverages powerful digital tools like SEO, PPC, reputation management, web development, and more.
Our Approach to Digital Marketing and Human Capital Management Strategies is Centered Around Learning & Growing With Our Senior Living Clients

Our People
Dedicated to Senior Living Success
At Blossom Strategies, we’re more than just a digital marketing agency. We’re a team of passionate professionals who are deeply committed to the success of senior living communities. Our team of analysts, developers, designers, account managers, and writers brings a unique blend of expertise and enthusiasm to every project.
Our Mission:
- Empower Senior Living Communities: We’re dedicated to helping senior living communities thrive in the digital age.
- Drive Resident Acquisition: Our strategies are designed to attract more qualified residents and increase occupancy rates.
- Improve Online Visibility: We enhance your online presence to build trust and credibility with potential residents and their families

Joe Ulisano
Chief Executive Officer

Chuck Mancuso
Chief Revenue Officer

Joanne Gigliotti
Vice President of Divisional Operations

Natalia Rodriguez
Director of Reputation Management - Social Media

Andres Montaño
Director of Operations

Susana López
Director of Strategy

Carolina Buitrago
Director of Content

Estefania Villa
Strategy Specialist - Content

Angélica Quintero
Strategy Specialist - Content

German Rojas
Graphic & Web Design
Our Values
Successful digital marketing campaigns require hard work, trust, and KPI’s that matter.
Hard Work
We understand that running a community takes dedication and effort. That’s why we’re committed to working hard for you. Every month, we deliver results that are trackable, transparent, and tailored to your communitie’s unique needs.
Trust
Our relationship with clients is built on trust. From regular face-to-face meetings to real-time analytics, we ensure that you are always in the loop. We focus on setting realistic expectations and consistently strive to deliver on our promises.
KPI's that Matter
We prioritize the key performance indicators (KPIs) that are most important to your community. Whether it's lowering your customer acquisition cost or increasing lead generation, we align our efforts with what matters most to you.
Latest on the blog

Rooms Full of Joy: Seven Secrets to Win New Residents
Winning new residents takes more than standard advertising for senior living communities. You need a genuine understanding of what seniors want: independence paired with helpful support in a warm, welcoming environment. Through thoughtful marketing strategies, senior communities can boost their cash flow and profitability by filling more rooms.

Five Things You Need to Know About SEO in 2025
Search engines grow smarter each day. AI supercomputers now boost their performance by 2.5x yearly. This quick evolution changes how marketing for assisted living communities works, reshaping the ways potential…

Increasing Occupancy: Effective Local Marketing for Assisted Living Communities
Senior living is changing dramatically. Senior households will make up 12% of the population by 2038, and many seniors will age without family support. Marketing senior living communities has become…

The Hidden Keys to Building a Strong Local Reputation for Your Assisted Living Community
The assisted living industry faces a defining moment. Market projections show remarkable growth from $27 billion to $47 billion by 2032. But success in marketing these communities goes nowhere near…

Hidden Secrets: Linking Digital & Traditional Marketing Strategies for Boomer Engagement
Boomers control over 50% of the total wealth in the United States, making them one of today’s most influential consumer groups. Marketing success for assisted living communities depends on understanding…
Ready to take your community to the next level?
Schedule a free consultation today and discover how Blossom Strategies can help your community grows.